Category: Documentary

Episodes: Five

Runtime: 64:09

EPISODE 1: Johnny Dang, AKA: “the King of Bling,” is hip-hop’s go-to guy for grillz, chains, and other custom jewelry pieces. VICE meets up with Johnny at his brick and mortar store in Houston to see how business is doing in the star-studded week leading up to Travis Scott’s music festival, “Astroworld”. In this episode, we’ll get an exclusive glimpse into his day-to-day life and take a look at his incredible transformation from poor Vietnamese immigrant to the King of Bling.

EPISODE 2: In this episode, he’ll give VICE an exclusive tour of his workshop and school us on the intricate production process of grill-making - all just before making a VIP delivery to one of his oldest clients: Snoop Dogg.

EPISODE 3: In this episode, we’ll get an intimate look at the luxe, VIP treatment Johnny Dang & Co. give their heavy-hitter clients - whether they’re rapidly-rising, hip-hop rookies or rap royalty, like Bun-B.

EPISODE 4: In this episode, we’ll finally get to join Johnny and his crew on the day of the festival, as they make their way to an exclusive, artist-only section of the grounds to set up a luxe tent where they’ll bling out hip-hop’s biggest names, including Megan Thee Stallion and DaBaby. But behind the scenes, a betrayal brews from Johnny’s most trusted confidantes…

EPISODE 5: In this season one finale, we’ll join Johnny once more he returns to business as usual after a jam-packed week leading up to Travis Scott’s “Astroworld” music festival. Since then, Johnny has made the shocking discovery that his right-hand man violated his trust and must now deal with the fallout. With so much money & fame on the line, he’ll grapple with finding time for himself and his family while keeping his empire prosperous & secure for years to come.